Media giant ABS-CBN Corp. has been investing heavily in digital terrestrial television (DTT) and cable TV, as it aims to bring clear TV viewing to millions of Filipinos.
.jpg)
Around 80% of households in the Philippines do not have cable TV, and majority belong to DE socioeconomic class, according to ABS-CBN DTV marketing head Miguel Mercado.
Of this number, Mercado noted only less than 52% of households receive only two channels of tolerable quality with the current analog TV transmission.
