Monday, September 24, 2012

TV5 Surpassed GMA-7 in Mindanao According To Kantar TV Ratings

Kantar Media Research

The same winning trend is also seen in Mindanao where ABS-CBN dominated Davao with a 68% audience share vs TV5′s 12% and GMA’s 9%. ABS-CBN remained as the market leader in Cagayan de Oro where its audience share hit 58% vs TV5′s 20% and GMA’s 12%. ABS-CBN reigned in General Santos with an audience share of 51% vs. TV5′s 28% and GMA’s 12%.

While ABS-CBN clearly topped all 12 key areas, its rivals GMA only managed to come in distant second in eight areas while TV5 placed second in four areas.

source: Kantar Media Research
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