Thursday, December 29, 2011

ABS-CBN to GMA-7: Why is GMA making a comment when it is not party to this case?




PEP asked ABS-CBN to respond to the GMA-7 statement.

As reply, its corporate communications head, Bong Osorio, sent this brief text message to PEP: "Why is GMA making a comment when it is not party to this case?"

BACKGROUND. It may be recalled that the issue between ABS-CBN and AGB Nielsen started in 2007, when ABS-CBN accused GMA-7 of ratings fraud in the areas of Bacolod and Iloilo.

AGB was the ratings service provider to both stations at the time.

Former employees of GMA-7's regional group, interviewed by ABS-CBN's TV Patrol,claimed that Regional GMA (RGMA) president Miguel "Mike" Enriquez was involved in the alleged ratings fraud.

Enriquez—who, with Mel Tiangco, is also the primetime news anchor of GMA-7— vehemently denied the accusations made by the former RGMA employees.
In an official statement, he said: "I would like to reiterate GMA Network's stand that it has never conducted any special operation to manipulate TV and Radio ratings in its favor.

"I vehemently deny presiding in any meeting regarding ratings manipulation and/or special operations in Iloilo or anywhere else."

The fallout of the controversy was that ABS-CBN dropped AGB Nielsen and turned to Kantar/TNS for its source of TV ratings.

GMA-7, for its part, continued to use AGB Nielsen as its ratings service provider. It still does.

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